The Client: A mother, in her 60’s, with a 36-year-old daughter & two young grandsons. Since losing her husband almost 20 years ago, she has gone on to build her wealth.

The Issue: Witnessing women over 55 being the fastest growing group of homeless in Australia, our client wanted to “create more & better housing options for older women”.

The Strategy: Faced with the enormity of the housing crisis & considering the donation size & duration , we advised our client of an alternative strategy – which would create more & longer-term impact with a smaller donation.

The Rationale: After extensive due diligence & building a trusted relationship, Women for Election was selected. It provides women with the skills to stand for & succeed in public office, with a goal of improving gender parity in Australian politics. Leading to better and more balanced conversations in parliament.

The Gift: We recommended our client provide a multi-year grant to support organisational capacity & provide a path to scalability & sustainability. This year, we have the highest female representation in Australian politics in history.

The Outcomes: By supporting more female representation, our client was able to influence government discussions, including about homelessness amongst women over 55.